The Savvy Sender team has added a new Click Map when viewing a sent message, which shows how many unique and total contacts clicked each link in your message.

This is great new functionality, because it shows not only the number of times a link has been clicked, but also the specific link that has been clicked.

For example, if your message has 2 links to www.savvysender.com, and a contact clicks one of these links, then you would know they clicked the www.savvysender.com link, but you would not know if they clicked the first or second link. Our new Click Map visually shows the number of clicks by link overlaid on top of your sent message.

Interested in email marketing? Get started today with a FREE plan!

Savvy Sender now automatically adds the List-Unsubscribe header to every email. This makes unsubscribing even easier for contacts, since email services like Hotmail, Gmail, Yahoo! Mail, Outlook.com, and many others look for this header and then automatically add an unsubscribe link near the top of the page when the email is opened.

Although losing subscribers is never ideal, a small amount of list attrition is normal and the List-Unsubscribe header helps prevent the contact from flagging your email as spam, which could negatively impact your future delivery rates and open rates.

To increase engagement and decrease unsubscribes, make sure your subject and content are as relevant as possible and are only sent to people whom opted-in.

Sign up FREE to get started with email marketing!

Savvy Sender would like to wish everyone a happy Fourth of July!

Did you know (according to History.com)?

“John Adams believed that July 2nd was the correct date on which to celebrate the birth of American independence, and would reportedly turn down invitations to appear at July 4th events in protest. Adams and Thomas Jefferson both died on July 4, 1826--the 50th anniversary of the adoption of the Declaration of Independence.”

We hope you enjoy the fresh air, the beautiful weather, and most importantly, our nation’s freedom!

We are pleased to announce DomainKeys Identified Mail (DKIM) has been added to Savvy Sender! DKIM helps validate the sender through authentication, which means improved delivery of your emails! Per DKIM.org:

“DomainKeys Identified Mail (DKIM) lets an organization take responsibility for a message that is in transit.  The organization is a handler of the message, either as its originator or as an intermediary. Their reputation is the basis for evaluating whether to trust the message for further handling, such as delivery. Technically DKIM provides a method for validating a domain name identity that is associated with a message through cryptographic authentication.”

Learn more about DKIM on the DKIM.org website.

Sign up today and get a FREE 500 contact plan. Contact us if you are new to email marketing or you need help getting started.

We have simplified and improved our billing page to enhance the ease of use. Some notable additions and improvements:

• New: Current number of contacts
• Bar showing usage out of the amount available in the current plan
• New: Current amount of disk space used
• Bar showing usage out of the amount available in the current plan
• New: Ability to upgrade and/or change plans
• Updated: In addition to displaying the current billing cycle, “Next Billing Cycle” has been added to show when the next billing cycle will begin and end

Please contact us if you have any questions, comments, or suggestions.

Interested in email marketing? Get started today and get a FREE 500 contact plan!

The Savvy Sender team would like to thank all of the brave men and women for their U.S. military service!

In case you are interested in a quick history lesson from History.com:

“Memorial Day, an American holiday observed on the last Monday of May, honors men and women who died while serving in the U.S. military. Originally known as Decoration Day, it originated in the years following the Civil War and became an official federal holiday in 1971. Many Americans observe Memorial Day by visiting cemeteries or memorials, holding family gatherings and participating in parades.”

We hope you have a safe and family filled holiday!

The Heartbleed Bug is a serious vulnerability in OpenSSL, which recently came to light and impacts encryption for various Web servers, Web browsers, operating systems, and many other software applications. According to The Heartbleed Bug website:

“The Heartbleed Bug is a serious vulnerability in the popular OpenSSL cryptographic software library. This weakness allows stealing the information protected, under normal conditions, by the SSL/TLS encryption used to secure the Internet. SSL/TLS provides communication security and privacy over the Internet for applications such as web, email, instant messaging (IM) and some virtual private networks (VPNs).

The Heartbleed bug allows anyone on the Internet to read the memory of the systems protected by the vulnerable versions of the OpenSSL software. This compromises the secret keys used to identify the service providers and to encrypt the traffic, the names and passwords of the users and the actual content. This allows attackers to eavesdrop on communications, steal data directly from the services and users and to impersonate services and users.”

We highly recommend users and administrators install updates and patches to all software including, but not limited to Web browsers and operating systems, as soon as possible. Additionally, for users still using Windows XP, we recommend upgrading to the newest, most secure version of Windows (Windows 8.1).

To learn more about Heartbleed, visit The Heartbleed Bug website.

Get started or energize your existing marketing efforts with our FREE 500 contact plan (limited time offer), which you can keep forever by signing up today!

Developers rejoice! The Savvy Sender team has been hard at work on a new way to send messages, campaigns, and emails through our new application programming interface (API). Use our API in your website, app (iOS, Android, Windows Phone, etc.), or program to send sign up welcome emails, order notifications, newsletters, or any other creative use you can come up with!

Contact Savvy Sender Support for more information or to get your API key today!

Interested in using our email marketing API? Sign up today and get a FREE 500 contact plan!

To kick off the new year and to help the economy accelerate small business growth, we have added a new email marketing plan with up to 1,500 contacts and reduced pricing on our smallest email marketing plans. Plan pricing is now as follows:

• 0 – 500 contacts for $5 per month (previously $10)
• 501 – 1,000 contacts for $10 per month (previously $15)
• 1,001 – 1,500 contacts for $15 per month (new plan)
• 1,501 – 2,500 contacts for $30 per month

Additionally, take advantage of our FREE 1,000 contact plan (limited time offer), which you can keep forever by signing up today!